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Lawyers should not connect on LinkedIn with anyone they have not met or already communicated with, a social media specialist has warned in the wake of the controversy that followed barrister Charlotte Proudman tweeting a comment made to her on LinkedIn.

Eight of the ten most successful law firms at showcasing their expertise online and distributing it via social media fall outside of the UK’s top 50, even though as a whole there is a lot more that large firms can do to improve their standing on Twitter, new research has found.

Pinsent Masons is an example to other law firms on how to make the most of a Twitter account, while the ‘private’ setting on Slaughter and May’s account makes it the firm not to emulate, according to a report on the use of social media by large City law firms.

Fewer than half of solicitors in Scotland use the three main social media platforms for professional purposes, according to new research. The most popular social network tool was LinkedIn, with 24% of the solicitors polled using it on a daily or weekly basis.

A common trope on this website and elsewhere is that alternative business structures and all the other changes in the legal market will hit the traditional high street law firm hard. In saying this, there is an implication that a reduction in the number of solicitors on high streets is a bad thing. This is a shaky assumption – if everything was shipshape, I don’t suppose so many non-lawyers would be eying up the market. For one thing, quantity does not equal quality – better one efficient, accessible law firm down the road than three inefficient, inaccessible practices.