Tag Results
Clamping down on clickbait: A Google search update we can all get behind
Wednesday, 21 September 2022Know the release date for Line of Duty season 7? No, me neither. But type the question into Google and numerous websites promising all the details pop up.
Tags: First4Lawyers
Posted in associate news
Learning the language of digital marketing
Wednesday, 17 August 2022Do you know your CTR from your PPC and how it impacts SEO? When it comes to digital marketing, one of the biggest hurdles is getting to grips with the jargon. These days it goes far beyond having a half-decent website and a LinkedIn page.
Tags: First4Lawyers
Posted in associate news
Are you switched on when it comes to TV advertising?
Tuesday, 26 July 2022Doesn’t everyone just fast forward through the ads nowadays? That’s the question I was asked recently when discussing TV advertising and whether there’s life in the old dog yet.
Tags: First4Lawyers
Posted in associate news
Weathering the storm of reform: Results of our 2022 ‘State of the Market’ survey
Monday, 20 June 2022The outlook for personal injury may look a little gloomy at present, but the overall mood was one of resilience among the firms that took part in our annual ‘State of the Market’ survey. Now in its sixth year, the survey aims to highlight the big issues affecting our sector by speaking to personal injury and clinical negligence lawyers.
Tags: First4Lawyers
Posted in associate news
Chief technology officer appointed to drive growth at First4Lawyers
Tuesday, 12 April 2022First4Lawyers, the UK’s largest independent legal marketing collective, has appointed its first chief technology officer to drive forward its ambitious growth plans.
Tags: First4Lawyers
Posted in associate news
State of the Market: First4Lawyers launches its annual survey to identify the big issues and the challenges ahead
Thursday, 17 March 2022After a brief hiatus last year, we’re back with our sixth annual survey of lawyers working in the personal injury and clinical negligence sector.
Tags: First4Lawyers
Posted in associate news
Claims in a post-pandemic world – a long way from recovery?
Monday, 14 March 2022Despite the end of Covid restrictions, for those working in the claims sector, it’s not quite time to celebrate just yet. The market has flatlined and it’s unclear how long it might take to recover.
Tags: First4Lawyers
Posted in Blog
Why data shows the OIC portal’s DIY approach isn’t working
Tuesday, 8 February 2022With nine in every 10 claimants still seeking representation to help them navigate the OIC portal – supposedly designed so they wouldn’t need help – it doesn’t seem to have been a success.
Tags: First4Lawyers
Posted in Blog
Service with a smile? Why customer service should be a top priority for law firms
Thursday, 28 October 2021Clients may not be able to assess the quality of your legal work, but they can judge the service they receive and, as is now clear, are increasingly happy to write about it online.
Tags: First4Lawyers
Posted in Blog
Is your firm falling short when it comes to delivering excellent customer service?
Wednesday, 29 September 2021Many readers may yearn for those days, when they just had to concentrate on their legal work, but customer service and maintaining your online reputation are now vital elements of modern legal practice. This links closely to the transparency agenda pushed by the Competition and Markets Authority and Legal Services Board, and First4Lawyers’ brand new 2021 industry white paper takes a close look at the progress law firms have made in developing consumer-friendly cultures and highlights the gaps that need more work.
Tags: First4Lawyers
Posted in associate news